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REVEGO Brought Sustainability and Social Impact Together at Brand Week Istanbul

REVEGO, the sustainability focused brand of ÜÇGE Group Companies, combines advanced technology with environmental awareness to develop solutions that make recycling visible and add value to the circular economy. With its data processing infrastructure, digital tracking technologies, and integrated recycling systems, REVEGO delivers a holistic approach to sustainability processes.

Brand Week iECO

Developing sustainability oriented environmental technologies, REVEGO showcased its innovative perspective on the circular economy at Brand Week Istanbul 2025. Through applications demonstrating how waste can become a valuable resource when paired with the right technology, the brand provided participants with a powerful and inspiring experience.

REVEGO’s innovative iECO Reverse Vending Machines were used by thousands of attendees throughout the event, contributing to the reintroduction of recyclable materials into the economy. All collected recyclables were directed to HAYTAP as part of REVEGO’s social responsibility approach. This collaboration emphasized that sustainability is not only environmental but also a creator of social value.

In dedicated engagement areas, insights were shared on the circular economy model and the opportunities enabled by advanced environmental technologies. Through the iECO technologies exhibited at the REVEGO stand, it was demonstrated that sustainable living can evolve beyond a choice into a natural part of everyday life.

The interactive experience areas that REVEGO offered during the event enhanced participants’ environmental awareness while establishing an important meeting point for brands shaping their sustainability strategies.

As REVEGO, we will continue to develop innovative solutions in environmental technologies and bring sustainable transformation to every segment of society.

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